FloristApp vs. BloomNation: A Side-by-Side Comparison for Florists
Is BloomNation worth the percentage cut? We compare the BloomNation marketplace model against FloristApp's 0% commission, white-label platform for independent florists.
Order gatherers are eating your margins alive. BloomNation started as a noble alternative to wire services, but their percentage-based commission model—taking up to 20% of your revenue—is mathematically destroying independent flower shops. Here is why serious florists are migrating to 0% commission platforms like FloristApp.
How a 20% Cut Steals a Full-Time Designer's Salary
BloomNation's model is fundamentally flawed for high-volume shops. They act as a marketplace, taking a percentage of every single sale.
If you do $250,000 in online revenue, a 10% commission means you are surrendering $25,000 just in software fees. That is the salary of a part-time designer. FloristApp operates on a flat monthly fee. Whether you sell $1,000 or $100,000, your software cost is fixed. 0% commissions. You keep what you earn.
Reclaim Your Profit Margins Today
Stop leaking revenue to marketplaces. Build your own white-label brand and keep 100% of your sales with FloristApp.
Claim Your 0% Commission Store →The Marketplace Trap: Who Really Owns Your SEO?
When a customer searches for "Flower delivery in your city", BloomNation is heavily incentivized to rank their own marketplace above your independent website. They use your inventory to build their SEO fortress.
With FloristApp, you are building a white-label brand. Every backlink you earn and every blog post you write feeds directly into your domain authority.
You Don't Own Your Customers. They Do.
If a customer buys from you on a marketplace, the marketplace considers them their customer. They obscure data and make it incredibly difficult to run your own re-engagement campaigns.
On FloristApp, you own the database. You have full access to order history and contact information, allowing you to run powerful subscription models and win-back emails without a middleman dictating the terms.
Frequently Asked Questions
How much commission does BloomNation take?
BloomNation typically takes around 10% on orders that come through your custom website, and up to 20% on orders that originate from their main marketplace, plus standard credit card processing fees.
Does FloristApp take a commission?
No. FloristApp charges a flat monthly software fee. You keep 100% of your sales revenue. We are a software provider, not an order gatherer.
Who owns my SEO on BloomNation?
When you use BloomNation, a large portion of your SEO efforts ultimately feed back into the BloomNation marketplace domain. With FloristApp, you completely own your domain, your SEO equity, and your customer data.
Streamline your flower shop operations today
Join florists automating orders, custom bouquet building, in-store POS, and shrinkage tracking with FloristApp.